You can now save favorite things to do and places to visit, build your own trip itineraries and have everything you love about the Garden State — all in one place — with a MY VISITNJ page.
It's easy! Just click the Sign In button in the header to create your account.
As you navigate through the site, click on the little “heart” icons to save Favorites, or click the “map” icons to save items to your trip itinerary.
At any point you can view your Favorites or manage your Itineraries by clicking “Account” in the header to return to your dashboard.
Welcome to the New Jersey Division of Travel and Tourism. The New Jersey Division of Travel and Tourism (NJTT) creates awareness of all that New Jersey has to offer as a destination in order to enhance the quality of life for New Jersey residents and their communities. NJTT is the only organization in New Jersey providing marketing strategy and industry leadership for tourism sector stakeholders through:
Domestic and international marketing programs; ad sales, please contact Dana Communications, our agency of record
NJTT aims to provide diverse and memorable experiences for our visitors and engender pride among New Jersey residents about where they live, work and play. As such, our organizational values focus on collaborative and proactive processes where we function as state ambassadors with a commitment to serve.
In 2022, tourism in New Jersey generated $73.5 billion in total economic impact, with visitor spending reaching $45.4 billion in the Garden State. Traveler activity continues to re-energize the state economy, evident in the $5.0 billion produced in state and local taxes, reflecting a strong demand for the state’s robust travel product portfolio.
New Jersey Tourism in the News
Dec. 15, 2023 - NJ News 12 - Lt. Governor Tahesha Way featured for National Cupcake Day
The New Jersey Division of Travel and Tourism provides the display of and distribution of tourism literature at our state welcome centers. If you are looking to showcase your New Jersey tourism business or attraction at our welcome centers, please download our policy and application.
